|
020 -INTERNATIONAL STANDARD BOOK NUMBER
|
|
|
|
040 -CATALOGING SOURCE
|
|
a
Original cataloging agency
NEU GrandLibrary
|
|
|
050 -LIBRARY OF CONGRESS CALL NUMBER
|
|
a
Classification number
HF5415
|
|
b
Item number
.E97 1973
|
|
|
100 -MAIN ENTRY--PERSONAL NAME
|
|
a
Personal name
Cox, Keith Kohn.
|
|
|
245 -TITLE STATEMENT
|
|
a
Title
Experimentation for marketing decisions /
|
|
c
Statement of responsibility, etc
Keith K. Cox and Ben M. Enis
|
|
h
Medium
BOOK
|
|
|
260 -PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
|
|
a
Place of publication, distribution, etc
England :
|
|
b
Name of publisher, distributor, etc
International Textbook,
|
|
c
Date of publication, distribution, etc
1973.
|
|
|
300 -PHYSICAL DESCRIPTION
|
|
a
Extent
vi, 122 p. ;
|
|
c
Dimensions
22 cm
|
|
|
490 -SERIES STATEMENT
|
|
a
Series statement
Intertext marketing research series
|
|
|
504 -BIBLIOGRAPHY, ETC. NOTE
|
|
a
Bibliography, etc
Includes bibliographical references and index
|
|
|
650 -SUBJECT ADDED ENTRY--TOPICAL TERM
|
|
a
Topical term or geographic name as entry element
Marketing research
|
|
|
700 -ADDED ENTRY--PERSONAL NAME
|
|
a
Personal name
Enis, Ben M.
|
|
