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020 -INTERNATIONAL STANDARD BOOK NUMBER
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040 -CATALOGING SOURCE
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a
Original cataloging agency
NEU GrandLibrary
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041 -LANGUAGE CODE
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a
Language code of text/sound track or separate title
tur
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050 -LIBRARY OF CONGRESS CALL NUMBER
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a
Classification number
HF5825
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b
Item number
.E43 2004
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100 -MAIN ENTRY--PERSONAL NAME
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a
Personal name
Elden Müge
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245 -TITLE STATEMENT
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a
Title
Reklam yazarlığı /
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c
Statement of responsibility, etc
Müge Elden.
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h
Medium
BOOK
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260 -PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
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a
Place of publication, distribution, etc
İstanbul :
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b
Name of publisher, distributor, etc
İletişim Yayınları,
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c
Date of publication, distribution, etc
2004.
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300 -PHYSICAL DESCRIPTION
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a
Extent
293 p. ;
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c
Dimensions
20 cm.
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490 -SERIES STATEMENT
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a
Series statement
İletişim Yayınları;
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a
Series statement
Başvuru Dizisi;
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v
Volume number/sequential designation
29.
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v
Volume number/sequential designation
922.
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504 -BIBLIOGRAPHY, ETC. NOTE
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a
Bibliography, etc
Includes bibliographical references (p. 287-293).
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Advertising writing
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Advertising Directmail
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Business writing
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Direct marketing
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830 -SERIES ADDED ENTRY--UNIFORM TITLE
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a
Uniform title
Başvuru Dizisi (İletişim Yayınları);
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830 -SERIES ADDED ENTRY--UNIFORM TITLE
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a
Uniform title
İletişim Yayınları;
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