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020 -INTERNATIONAL STANDARD BOOK NUMBER
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040 -CATALOGING SOURCE
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a
Original cataloging agency
NEU GrandLibrary
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050 -LIBRARY OF CONGRESS CALL NUMBER
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a
Classification number
HF6146.T45
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b
Item number
E463 2004
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100 -MAIN ENTRY--PERSONAL NAME
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a
Personal name
Ergeç Nüket Elpeze
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245 -TITLE STATEMENT
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a
Title
Televizyon reklamlarına yönelik şüphe :
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b
Remainder of title
(ikna bilgi modelinin yorumlanması) /
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c
Statement of responsibility, etc
Nüket Elpeze Ergeç.
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h
Medium
BOOK
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260 -PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
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a
Place of publication, distribution, etc
Eskişehir :
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b
Name of publisher, distributor, etc
Anadolu Üniversitesi,
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c
Date of publication, distribution, etc
2004.
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300 -PHYSICAL DESCRIPTION
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a
Extent
IX, 185 p.;
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c
Dimensions
24 cm
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440 -SERIES STATEMENT/ADDED ENTRY--TITLE
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a
Title
T.C. Anadolu Üniversitesi yayınları ;
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n
Number of part/section of a work
no. 1553.
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v
Volume number/sequential designation
no. 57
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500 -GENERAL NOTE
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a
General note
Yazarın Televizyon reklamlarına yönelik izleyicinin süpheci eğilimi ve ikna bilgisi tezine (doktora – Anadolu Üniversitesi, 2003) dayalı.
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Advertising specialties industry
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