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020 -INTERNATIONAL STANDARD BOOK NUMBER
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040 -CATALOGING SOURCE
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a
Original cataloging agency
NEU GrandLibrary
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050 -LIBRARY OF CONGRESS CALL NUMBER
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a
Classification number
PN1992.8.W65
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b
Item number
M46 2004
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100 -MAIN ENTRY--PERSONAL NAME
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a
Personal name
Mengü, Seda Çakar.
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245 -TITLE STATEMENT
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a
Title
Televizyon reklamlarında kadına yönelik oluşturulan toplumsal kimlik /
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c
Statement of responsibility, etc
Seda Çakar Mengü.
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h
Medium
BOOK
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260 -PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
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a
Place of publication, distribution, etc
İstanbul :
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b
Name of publisher, distributor, etc
İstanbul Üniversitesi İletişim Fakültesi Yayınları,
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c
Date of publication, distribution, etc
2004.
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300 -PHYSICAL DESCRIPTION
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a
Extent
vi, 349 p. ;
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c
Dimensions
24 cm.
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490 -SERIES STATEMENT
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a
Series statement
Rektörlük ;
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v
Volume number/sequential designation
yayın no. 4492.
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a
Series statement
İletişim Fakültesi ;
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v
Volume number/sequential designation
yayın no. 27
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500 -GENERAL NOTE
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a
General note
Errata slip inserted.
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504 -BIBLIOGRAPHY, ETC. NOTE
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a
Bibliography, etc
Includes bibliographical references (p. 335-349).
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Women on television.
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Women in advertising.
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Women
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Television advertising
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Sex role in advertising
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830 -SERIES ADDED ENTRY--UNIFORM TITLE
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a
Uniform title
İstanbul Üniversitesi yayınları ;
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830 -SERIES ADDED ENTRY--UNIFORM TITLE
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a
Uniform title
İstanbul Üniversitesi İletişim Fakültesi Yayınları ;
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