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Concurrent marketing : (Cespedes, Frank V.,)
Bibliographical information (record 349629)
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Concurrent marketing :
Subtitle:
 integrating product, sales, and service /
Author:
 Cespedes, Frank V., Search in Online Databases

Publisher:
Harvard Business School Press,
ISBN:
 0875844448 (alk. paper)
Edition:
 c1995.
Classification:
 HF5415.13
Dewey:
 658.8
Detailed notes
    - Includes bibliographical references (p. 283-296) and index.
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Items (1)
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Status
Library
Section
8144435048
Item available
Yeniboğaziçi Grand LibraryN/A (HF5415.13 .C468 1995)
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