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The economics of the brand : (Watkins, Trevor.)
Bibliographical information (record 4331)
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The economics of the brand :
Subtitle:
 a marketing analysis /
Author:
 Watkins, Trevor. Search in Online Databases

Publisher:
McGraw-Hill,
ISBN:
 007084156X (pbk.) :
Edition:
 c1986.
Classification:
 HF5415.3
Dewey:
 658.8/343
Detailed notes
    - Includes bibliographies and indexes.
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Items (1)
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Status
Library
Section
1206381722
Item available
NEU Grand LibraryGrnd Floor (HF5415.3 .W38 1986)
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