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Driving brand value : (Duncan, Tom,)
Bibliographical information (record 59061)
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Driving brand value :
Subtitle:
 using integrated marketing to manage profitable stakeholder relationships /
Author:
 Duncan, Tom, Search in Online Databases

Publisher:
McGraw-Hill,
ISBN:
 0786308222
Edition:
 c1997.
Classification:
 HF5415.13
Dewey:
 658.8/27
URL:
http://www.loc.gov/catdir/description/mh022/97001667.html
Additional related names
Detailed notes
    - Includes bibliographical references and index.
Related links
Items (1)
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Status
Library
Section
1508417484
Item available
NEU Grand LibraryGrnd Floor (HF5415.13 .D845 1997)
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