The fake factor :
McCartney Sarah
The fake factor : why we love brands but buy fakes / Sarah McCartney. - London : Cyan, 2005. - 240 p. ; 22 cm.
190487942X 9781904879428
Brand name products
Consumer Behavior
HD69.B7
658.827
The fake factor : why we love brands but buy fakes / Sarah McCartney. - London : Cyan, 2005. - 240 p. ; 22 cm.
190487942X 9781904879428
Brand name products
Consumer Behavior
HD69.B7
658.827