Metaphorically selling :
Miller Anne
Metaphorically selling : how to use the magic of metaphors to sell, persuade, & explain anything to anyone / How to use the magic of metaphors to sell, persuade, & explain anything to anyone Anne Miller. - New York : Chiron Associates, 2004. - 168 p. : ill. ; 23 cm.
Includes bibliographical references (p. 165-166).
0976279401 (pbk.)
Selling
Metaphor
Business communication
HF5438.25
658.85
Metaphorically selling : how to use the magic of metaphors to sell, persuade, & explain anything to anyone / How to use the magic of metaphors to sell, persuade, & explain anything to anyone Anne Miller. - New York : Chiron Associates, 2004. - 168 p. : ill. ; 23 cm.
Includes bibliographical references (p. 165-166).
0976279401 (pbk.)
Selling
Metaphor
Business communication
HF5438.25
658.85