Advertising and Integrated Brand Promotion /
C.O'Guinn, Thomas.
Advertising and Integrated Brand Promotion / O'Guinn-Allen-Semenik. - America : Thomson, 2006. - 389 p. : ill. ; 28 cm.
9780324320930
Advertising
HF5821
Advertising and Integrated Brand Promotion / O'Guinn-Allen-Semenik. - America : Thomson, 2006. - 389 p. : ill. ; 28 cm.
9780324320930
Advertising
HF5821