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Brierley, Sean, 1966-

The advertising handbook / Sean Brierley. - London ; New York : Routledge, 1995. - x, 293 p. : ill. ; 24 cm. - Media practice .

Includes bibliographical references (p. 277-283) and index.

ISBN: 041510713X (hbk.) 0415107148 (pbk.)

LCCN: 94048378

Subjects--Topical Terms:
Advertising--Handbooks manuals etc

LC Class. No.: HF5823

Dewey Class. No.: 659.1