Yeni ikonalar? : (Kayıt no. 19605)
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| 000 -LEADER | |
|---|---|
| fixed length control field | naa a22 7ar4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OCoLC |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 050609| d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | NEU |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9753632983 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF6146.T42 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Rutherford Paul |
| Dates associated with a name | 1944 |
| 9 (RLIN) | 168665 |
| 245 10 - TITLE STATEMENT | |
| Title | Yeni ikonalar? : |
| Remainder of title | televizyonda reklam sanatı / |
| Statement of responsibility, etc. | Paul Rutherford ; çeviren Mustafa K. Gerçeker. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | İstanbul : |
| Name of publisher, distributor, etc. | Yapı Kredi Yayınları Ltd. Şti., |
| Date of publication, distribution, etc. | 1996. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 304, [8] p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 21 cm. |
| 490 1# - SERIES STATEMENT | |
| Series statement | İletişim ; |
| Volume/sequential designation | 4. |
| 500 ## - GENERAL NOTE | |
| General note | Original title ; The new icons? : the art of television advertising. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references (p. [239]-251) and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Television advertising |
| 9 (RLIN) | 367939 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gerçeker, Mustafa K. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Call number prefix | HF0006146T42R88201996 |
| Koha item type | Book |
| Total checkouts | Full call number | Barcode | Koha item type | Lost status | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location |
|---|---|---|---|---|---|---|---|---|---|---|
| HF6146.T42 R8820 1996 | 1420418775 | Book | NEU Grand Library | NEU Grand Library | General Collection | |||||
| HF6146.T42 R8820 1996 | 7146128102 | Book | University of Kyrenia Grand Library | University of Kyrenia Grand Library | Şevket Öznur Section |