Introduction to marketing / (Kayıt no. 257289)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00798cam a2200253 a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780324544015 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0324544014 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | NEU |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.122 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 051201s2008 ohua b 001 0 eng |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McDaniel, Carl, |
| Titles and words associated with a name | Jr., |
| Dates associated with a name | 1941- |
| 245 10 - TITLE STATEMENT | |
| Title | Introduction to marketing / |
| Statement of responsibility, etc. | Carl McDaniel, Charles W. Lamb., Joseph F. Hair, Jr. |
| 246 30 - VARYING FORM OF TITLE | |
| Title proper/short title | Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 9th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Mason, Ohio : |
| Name of publisher, distributor, etc. | Thomson South-Western, |
| Date of publication, distribution, etc. | 2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxi, 671 p. : |
| Other physical details | col. ill. ; |
| Dimensions | 28 cm. |
| 500 ## - GENERAL NOTE | |
| General note | "International student ed."--Cover. |
| 500 ## - GENERAL NOTE | |
| General note | Previous ed.: 2006. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Lamb, Charles W. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hair, Joseph F. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| -- | 1000009 |
| Call number prefix | HF0005415122M332008 |
| Koha item type | Book |
| Total checkouts | Full call number | Barcode | Koha item type | Lost status | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location |
|---|---|---|---|---|---|---|---|---|---|---|
| HF5415.122 .M33 2008 | 6574651966 | Reserve Material | NEU Grand Library | NEU Grand Library | Reserve Section | |||||
| HF5415.122 .M33 2008 | 7799839212 | Book | Yeniboğaziçi Grand Library | Yeniboğaziçi Grand Library | General Collection | |||||
| HF5415.122 .M33 2008 | 7795496211 | Book | Yeniboğaziçi Grand Library | Yeniboğaziçi Grand Library | General Collection | |||||
| HF5415.122 .M33 2008 | 7795086210 | Book | Yeniboğaziçi Grand Library | Yeniboğaziçi Grand Library | General Collection |