Stern, Louis W. 1935- Marketing channels / Louis W. Stern, Adel I. El-Ansary. - \4th ed. - \Prentice Hall, c1992. - \xvi,621p. ISBN: \013554601X (pbk) : Nat. Bib. No.: \GB9238221 bnb Subjects--Topical Terms: Marketing channels Subjects--Index Terms: Marketing LC Class. No.: HF Dewey Class. No.: 658.84