TY  - BOOK
AU  - Manning Gerald L
AU  - Reece Barry L
TI  - Selling today: creating customer value 
SN  - 0131866834
AV  - HF5438.25 
U1  - 658.85 
PY  - 2007///
CY  - Upper Saddle River, N.J.
PB  - Pearson Prentice Hall
KW  - Selling
N1  - Includes bibliographical references (p. 521-533) and indexes
ER  -