Fusaro Magda

Generating trust in online business : from theory to practice / Magda Fusaro in collaboration with Yves Th鯲괠and Claude-Yves Charron ; [translation, Gary Rosenberg]. - Montr顬 : IQ ; Toronto, Ont. : Distributed in North America by General Distribution Services, c2002. - 176 p. : ill. ; 23 cm. - The communicators .

Includes bibliographical references (p. 155-159).

292241728X


Electronic commerce
Consumer confidence

HF5548.32

658.8/4