WORCESTER ROBERT <br/><br/>
CONSUMER MARKET RESEARCH HANDBOOK 
DOWNHAN, JOHN 
 - 3 
 - USA  MCGRAW-HILL BOOK COMPANY  1986 
 - 850 
<br/><br/><label>ISBN: </label>77070755 
<br/><br/><label>LC Class. No.: </label>HF 
<br/><br/><label>Dewey Class. No.: </label>658.83