Corstjens, Judy.

Store wars : the battle for mindspace and shelfspace / Judith Corstjens and Marcel Corstjens. - Chichester [England] ; New York : J. Wiley, 1995. - 303 p. : ill. ; 24 cm.

Includes bibliographical references and index.

0471950815


Marketing
Consumer goods--Marketing

HF5415.122

658.8