TY - BOOK AU - McKain Scott TI - All business is show business SN - 1558539743 AV - HD58.9 U1 - 659.2 PY - 2002/// CY - Nashville, Tenn. PB - Rutledge Hill KW - Organizational effectiveness KW - Consumer behavior KW - Marketing KW - Psychological aspects KW - Success UR - http://www.loc.gov/catdir/enhancements/fy0612/2002001224-d.html ER -