TY  - BOOK
AU  - Wright,Peter L.
AU  - Kroll,Mark J.
AU  - Parnell,John A.
TI  - Strategic management: concepts and cases 
SN  - 0136817505
AV  - HD30.28 
PY  - 1998///
CY  - Upper Saddle River, NJ
PB  - Prentice Hall
KW  - Strategic planning
KW  - Case studies
N1  - Includes bibliographical references and indexes
ER  -