Baye, Michael R., 1958- Managerial economics and business strategy / Michael R. Baye, Jeffrey T. Prince. - Global ed. - New York : McGraw-Hill, 2013. - xxxiii, 636 p. : ill. ; 23 cm. Includes bibliographical references and indexes. ISBN: 0077154509 Subjects--Topical Terms: Managerial economicsStrategic planning LC Class. No.: HD30.22