Influencing brand awareness through social media and electronic word of mouth (E-WOM) /
Pegah Sadat Aminzadeh Tabrizi ; thesis supervisor Assist. Prof. Dr. Ahmet Ertugan.
- Nicosia : Near East University, 2019.
- 65 p. ; 30 cm.
Thesis (Master)
Includes bibliographic references.
Text in English ; abstract in English and Turkish.