Cemalcılar, İlhan. <br/><br/>
Pazarlama / 
Prof. Dr.  İlhan Cemalcılar. 
 - Eskişehir :  Eskişehir İktisadi ve Ticari İlimler Akademisi,  1977. 
 - 481 p. ;  24 cm. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>9754921407 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415