Cutlip, Scott M. <br/><br/>
Effective public relations / 
Scott M. Cutlip, Allen H. Center, Glen M. Broom. 
 - 8th ed. 
 - Upper Saddle River, N.J. :  Prentice Hall,  2000. 
 - xx, 588 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0135412110 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations
<br/><br/><label>LC Class. No.: </label>HM1221 
<br/><br/><label>Dewey Class. No.: </label>659.2