TY - GEN AU - Cutlip,Scott M. AU - Center,Allen H. TI - Effective public relations SN - 0135412110 AV - HM1221 U1 - 659.2 PY - 2000/// CY - Upper Saddle River, N.J. PB - Prentice Hall KW - Public relations N1 - Includes bibliographical references and index ER -