The relationship between customer satisfaction and retention : A case study of 4 star and 5 star hotels in rift valley region, Kenya /
Gladys Watiri Ndungu ; Thesis supervisor: Prof. Dr. Tülen Saner.
- Nicosia : Near East University, 2021.
- viii, 57 p. ; 30 cm.
Thesis (Master)
Includes bibliographical references.
Text in English
Near East University--Dissertation
Hotel management--Customer satisfaction Institute of Graduate Studies--Tourism Management--Near East University