Yale, David R. <br/><br/>
The publicity handbook / 
David R. Yale. 
 - Lincolnwood, Ill., U.S.A. :  NTC Business BOOKs,  c1991 (1995 printing) 
 - x, 358 p. ;  24 cm. 
<br/><br/>Includes bibliographical references (p. 325-340) and index. 
<br/><br/><label>ISBN: </label>0844232858 0844232866 (pbk.) 
<br/><br/><label>LCCN: </label>90023364 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations--Handbooks manuals etc
<br/><br/><label>LC Class. No.: </label>HD59 
<br/><br/><label>Dewey Class. No.: </label>659