Hiebing, Roman G. <br/><br/>
How to write a successful marketing plan :  a disciplined and comprehensive approach / 
Roman G. Hiebing, Jr., Scott W. Cooper. 
 - Lincolnwood, Ill., U.S.A. :  NTC Business BOOKs,  c1990. 
 - xviii, 342 p. :  ill. ;  29 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0844231975 : 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Business planning--Management
<br/><br/><label>LC Class. No.: </label>HF5415.13 
<br/><br/><label>Dewey Class. No.: </label>658.8/02