TY  - GEN
AU  - Hiebing, Roman G.
AU  - Cooper,Scott W.
TI  - How to write a successful marketing plan: a disciplined and comprehensive approach 
SN  - 0844231975 :
AV  - HF5415.13 
U1  - 658.8/02 
PY  - 1990///
CY  - Lincolnwood, Ill., U.S.A.
PB  - NTC Business BOOKs
KW  - Marketing
KW  - Business planning
KW  - Management
N1  - Includes index
ER  -