Clark, John B., 1935-
Marketing today : successes, failures, and turnarounds /
John B. Clark.
- 2nd ed.
- Englewood Cliffs, N.J. : Prentice Hall, c1990.
- xvii, 238 p. : ill. ; 23 cm.
Includes bibliographical references.
0135589665 : $15.25
89026525
Business failures
Corporate turnarounds
Marketing
Success in business--Case studies--United States
HF5415.1
658.8