Clark, John B., 1935-

Marketing today : successes, failures, and turnarounds / John B. Clark. - 2nd ed. - Englewood Cliffs, N.J. : Prentice Hall, c1990. - xvii, 238 p. : ill. ; 23 cm.

Includes bibliographical references.

0135589665 : $15.25

89026525


Business failures
Corporate turnarounds
Marketing
Success in business--Case studies--United States

HF5415.1

658.8