Kaplan, Robert S., 1940-.

Balanced scorecard : Şirket stratejisini eyleme dönüştürmek / Robert S. Kaplan, David P. Norton, tr. Serra Egeli. - İstanbul : Sistem , 2003. - 376 p. : ill. ; 22 cm.

0875846513


Industrial productivity |Strategic planning|Organizational effectiveness--Measurement|Evaluation

HD56