Morden, Tony,  1946- <br/><br/>
Business strategy and planning :  text and cases / 
Tony Morden. 
 - New York :  London ;  McGraw-Hill BOOK Co.,  c1993. 
 - xxii, 382 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0077077180 
<br/><br/><label>LCCN: </label>92040088 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning
<br/><br/><label>LC Class. No.: </label>HD30.28 
<br/><br/><label>Dewey Class. No.: </label>658.4/012