TY  - GEN
AU  - Keegan,Warren J.
AU  - Green, Mark C.
TI  - Global marketing management
SN  - 0130332712
AV  - HF1416 
U1  - 658.8/48 
PY  - 2002///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - Export marketing
KW  - Management
N1  - Includes bibliographical references and index
ER  -