TY - GEN AU - Schiffman, Leon G. AU - Kanuk,Leslie Lazar TI - Consumer behavior SN - 0133729885 AV - HF5415.32 U1 - 658.8342 21 PY - 1997/// CY - Upper Saddle River, N.J. PB - Prentice Hall KW - Consumer behavior KW - Motivation research Marketing N1 - Includes bibliographical references and indexes ER -