White Hooper

How to produce effective TV commercials / How to produce effective television commercials Hooper White. - 3rd ed. - Lincolnwood, Ill., USA : NTC Business BOOKs, c1994. - xv, 279 p. : ill. ; 26 cm.

Includes index.

0844230170

93008009


Television advertising

HF6146.T42

659.14/3