TY  - GEN
AU  - Kotler,Philip
AU  - Makens, James C.,
AU  - Bowen,John T.
TI  - Marketing for hospitality and tourism / 
SN  - 0132017733
AV  - TX911.3.M3  
U1  - 647.94/098/8 
PY  - 2006///
CY  - Upper Saddle River, NJ : 
PB  - Pearson Prentice Hall, 
KW  - Tourism
KW  - Marketing
KW  - Hospitality industry
N1  - Includes bibliographical references and index
UR  - http://www.loc.gov/catdir/toc/ecip0513/2005015341.html
ER  -