Riffe, Daniel. <br/><br/>
Analyzing media messages :  Using quantitative contents analysis in research / 

Daniel Riffe , Stephen Lacy , Frederick G.Fico 

 - Mahwah, N.J. :  Lawrence Erlbaum,   2005. 
 - x, 242 p. :   ill. ;   24 cm. 
 - LEA communication series .
<br/><br/>Includes bibliographical references (p. 219-232) and indexes. 
<br/><br/><label>ISBN: </label>0805852980 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Statistical methods<br/>Mass media--Methodology--Research<br/>Content analysis Communication
<br/><br/><label>LC Class. No.: </label>P93