TY  - GEN
AU  - Paley Norton
AU  - OrfanlÄ±,Ender
TI  - Stratejik Pazarlama PlanÄ± NasÄ±l HazÄ±rlanÄ±r ?
SN  - 975634783X
AV  - HF5415 
PY  - 2006///
CY  - Ä°stanbul
PB  - MediaCat
KW  - Marketing
KW  - Decision making
N1  - Accompanying disk contains planning forms and guidelines to develop your own strategic marketing plan; Includes bibliographical references and index
ER  -