Buskirk, Richard Hobart,  1927- <br/><br/>
Selling :  principles and practices / 
Richard H. Buskirk, Bruce D. Buskirk. 
 - 13th ed. 
 - New York :  McGraw-Hill,  c1992. 
 - p. cm. 
 - McGraw-Hill series in marketing .
<br/><br/> Rev. ed. of: Selling / Frederic A. Russell, Frank H. Beach, Richard H. Buskirk, with Bruce D. Buskirk. 12th ed. c1988. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>LCCN: </label>91023393 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling
<br/><br/><label>LC Class. No.: </label>HF5438.25 
<br/><br/><label>Dewey Class. No.: </label>658.8/5