Kotler, Philip, 1931- Strategic marketing for nonprofit organizations / Philip Kotler, Alan R. Andreasen. - 4th ed. - Englewood Cliffs, N.J. : Prentice Hall, c1991. - xi, 644 p. : ill. ; 24 cm. Includes bibliographical references and indexes. ISBN: 0138519323 : $36.00 LCCN: 90046176 Subjects--Topical Terms: Nonprofit organizations--Marketing LC Class. No.: HF5415 Dewey Class. No.: 658.8