TY - GEN AU - Kotler,Philip AU - Andreasen,Alan R. TI - Strategic marketing for nonprofit organizations SN - 0138519323 : AV - HF5415 U1 - 658.8 20 PY - 1991/// CY - Englewood Cliffs, N.J. PB - Prentice Hall KW - Nonprofit organizations KW - Marketing N1 - Includes bibliographical references and indexes ER -