Schiffman, Leon G. <br/><br/>
Consumer behavior / 
Leon G. Schiffman, Leslie Lazar Kanuk. 
 - 6th ed. 
 - Upper Saddle River, N.J. :  Prentice Hall,  2004. 
 - 672 p. :  ill.  ;  26 cm. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>0133729885 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior
<br/><br/><label>LC Class. No.: </label>HF5415.32 
<br/><br/><label>Dewey Class. No.: </label>658.8342