TY  - GEN
AU  - Wayland Robert E
AU  - Cole,Paul M.
TI  - MÃ¼Återi baÄlantÄ±larÄ±: bÃ¼yÃ¼me iÃ§in yeni stratejiler 
AV  - HF5415.5 
PY  - 2000///,
CY  - Ä°stanbul
PB  - Alfa
KW  - Customer relations
N1  - Includes bibliographical references and index
ER  -