000			02648cam a2200385 a 4500
005			20131128114613.0
008			111104s2011 nyuaf b 001 0 eng
001			262036
020			_a9781439102121 (pbk.)
020			_a1439102120 (pbk.)
020			_a9781439102114 (hbk.)
020			_a1439102112 (hbk.)
020			_a9781439109809 (ebk.)
020			_a143910980X (ebk.)
040			_aNEU
050	0	0	_aHD9696.8.U64
100	1		_aKirkpatrick, David, _d1953 January 14-
245	1	4	_aThe Facebook effect : _bthe inside story of the company that is connecting the world / _cDavid Kirkpatrick.
250			_a1st Simon & Schuster trade pbk. ed.
260			_aNew York : _bSimon & Schuster Paperbacks, _c2011.
300			_a372 p., [8] p. of plates : _bill. ; _c25 cm.
504			_aIncludes bibliographical references (p. [340]-354) and index.
505	0		_aPrologue: the Facebook effect -- The beginning -- Palo Alto -- Social networking and the Internet -- Fall 2004 -- Investors -- Becoming a company -- Fall 2005 -- The CEO -- Privacy -- 2006 -- The platform -- $15 billion -- Making money -- Facebook and the world -- Changing our institutions -- The evolution of Facebook -- The future.
520			_aHow did a nineteen-year-old Harvard student create a company that has transformed the Internet and how did he grow it to its current enormous size? In half a decade, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects--even becoming instrumental in political protests. Veteran technology reporter David Kirkpatrick had the full cooperation of Facebook's key executives in researching the history of the company and its impact on our lives. Kirkpatrick tells us how Facebook was created, why it has flourished, and where it is going next. He chronicles its successes and missteps, and gives readers the most complete assessment anywhere of founder and CEO Mark Zuckerberg.--From publisher description.
610	2	0	_aFacebook (Firm)
650		0	_aInternet industry _zUnited States.
650		0	_aOnline social networks _xHistory.
942			_x1000005 _kHD00096968U64F3352011 _cBOOK
999			_c238777