000 naa a22 7ar4500
001 92126
008 060324| d
020 _a9756347597
040 _aNEU
041 _atur
050 _aHF5415
100 1 _9150096
_aKotler, Philip,
_d1931-
245 1 0 _aA'dan Z'ye pazarlama :
_cPhilip Kotler ; tr. Aslı Kalem Bakkal .
_bpazarlamayla ilgilenen herkesin bilmesi gereken 80 kavram /
260 _c2005 .
_aİstanbul
_bM.A.R.K.A
300 _a209 p.
650 _aMarketing
_9364709
700 _9223005
_aBakkal, Aslı Kalem.
942 _kHF0005415K6252005
_9000026
_cBOOK
999 _c77986