000 naa a22 7ar4500
008 060329| d
001 92888
010 _a 99056644
020 _a0130835714
040 _aNEU
050 0 0 _aHF5823
082 0 0 _a659.1
245 1 0 _aAdvertising :
_bprinciples & practice /
_cWilliam Wells, John Burnett, Sandra Morarity.
250 _a5th ed.
260 _aUpper Saddle River, N.J. :
_bPrentice Hall,
_c2000.
300 _axviii, 562 p. :
_bill. (some col.) ;
_c28 cm.
504 _aIncludes bibliographical references and index.
100 _aWells William
_d1926
_9223836
700 _9223837
_aBurnett, John,
_d1944-
650 _aAdvertising
_9364700
942 _kHF0005823W4552000
_9000002
_cBOOK
999 _c78617