Marketing :
Armstrong, Gary, 1960-
Marketing : an introduction / G. Armstrong, Philip Kotler. - New Jersey : Prentice-Hall, 2004. - 527 p. : ill. ; 27 cm.
Includes bibliographies and indexes.
0131424106
Marketing--Management
HF5415
Marketing : an introduction / G. Armstrong, Philip Kotler. - New Jersey : Prentice-Hall, 2004. - 527 p. : ill. ; 27 cm.
Includes bibliographies and indexes.
0131424106
Marketing--Management
HF5415