Marketing : (Kayıt no. 94294)

MARC ayrıntıları
000 -LEADER
fixed length control field	naa a22 7ar4500
001 - CONTROL NUMBER
control field	109765
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	060801s xxu\|\|\|\|\| \|\|\|\| 00\| 0 \|\|\| d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0131424106
040 ## - CATALOGING SOURCE
Original cataloging agency	NEU
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title	eng
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF5415
100 1# - MAIN ENTRY--PERSONAL NAME
9 (RLIN)	215296
Personal name	Armstrong, Gary,
Dates associated with a name	1960-
245 ## - TITLE STATEMENT
Title	Marketing :
Remainder of title	an introduction /
Statement of responsibility, etc.	G. Armstrong, Philip Kotler.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New Jersey :
Name of publisher, distributor, etc.	Prentice-Hall,
Date of publication, distribution, etc.	2004.
300 ## - PHYSICAL DESCRIPTION
Extent	527 p. :
Other physical details	ill. ;
Dimensions	27 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes bibliographies and indexes.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
General subdivision	Management
9 (RLIN)	364747
700 1# - ADDED ENTRY--PERSONAL NAME
9 (RLIN)	150096
Personal name	Kotler, Philip,
Dates associated with a name	1931-
942 ## - ADDED ENTRY ELEMENTS (KOHA)
--	1000064
Call number prefix	HF0005415K6252004
--	000009
Koha item type	Book

Mevcut
Total checkouts	Full call number	Barcode	Koha item type	Lost status	Damaged status	Not for loan	Withdrawn status	Home library	Current library	Shelving location
	HF5415 .K625 2004	3096787926	Book					NEU Grand Library	NEU Grand Library	Storage
	HF5415 .K625 2004	3097935908	Book					NEU Grand Library	NEU Grand Library	General Collection